Cookie Policy
1. Introduction
This Cookie Policy explains how Invictus Counsel, PLLC ("Invictus Counsel," "we," "us," or "our") uses cookies and similar tracking technologies on invictuscounsel.com (the "Site"), and the choices available to you. This policy should be read together with our Privacy Policy, available at invictuscounsel.com/privacy. Nothing in this policy constitutes legal advice or forms an attorney-client relationship.
2. What Are Cookies and Similar Technologies
Cookies are small text files placed on your device when you visit a website. We and our third-party partners may also use similar technologies, such as pixels, web beacons, and local storage, which we refer to collectively as "cookies" in this policy. Cookies allow a site to recognize your device and remember information about your visit, such as your preferences and actions.
3. Types of Cookies We Use
We use the following categories of cookies on the Site:
| Category | Purpose | Typical Duration | Providers |
|---|---|---|---|
| Necessary | Required for core site and account functionality, security, load balancing, and remembering your cookie consent choices. Cannot be disabled. | Session to 1 year | Invictus Counsel (first-party) |
| Functional | Remembers preferences such as language and display settings. Not set until you opt in. | Up to 1 year | Invictus Counsel (first-party) |
| Analytics | Measures site usage, traffic sources, and performance to help us improve the Site. Not set until you opt in. | Up to 2 years | Google Analytics (third-party) |
| Marketing / Advertising | Used for ad targeting, retargeting, and measuring the performance of marketing campaigns. Not set until you opt in. | Up to 13 months | Meta Pixel, Google Ads, LinkedIn Insight Tag (third-party) |
We update this table when we add or remove a provider.
4. Your Consent and Legal Basis
We use an opt-in consent model for all visitors, regardless of location. Except for Necessary cookies, no cookies are set and no analytics or marketing scripts are loaded until you affirmatively consent through our cookie banner. Necessary cookies do not require consent because they are essential to operating the Site.
Where the EU General Data Protection Regulation (GDPR) and ePrivacy Directive apply, your consent is our legal basis for Functional, Analytics, and Marketing cookies.
If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA/CPRA) with respect to the sale or sharing of personal information through cookies for cross-context behavioral advertising, including the right to opt out. You may exercise these rights through Cookie Preferences, as described in Section 5, or by contacting us using the information in Section 8.
5. How to Manage Your Cookie Preferences
When you first visit the Site, a cookie banner lets you accept all cookies, reject non-essential cookies, or manage your preferences by category. Your choices are stored for six (6) months, after which we will ask again. We will also ask again if we change the categories or purposes of the cookies we use.
You can change or withdraw your consent at any time using the Cookie Preferences link in the Site footer.
You can also control cookies through your browser settings, including blocking or deleting cookies. Blocking Necessary cookies may affect the functionality of the Site. Instructions for managing cookies vary by browser and are typically available in your browser's help documentation.
6. Third-Party Cookies
Some cookies on the Site are placed by third parties, such as the analytics and advertising providers listed in Section 3. These third parties may use cookies, web beacons, and similar technologies to collect information about your use of the Site and other websites. We do not control these third-party cookies; please refer to each provider's own privacy and cookie policies for more information. Client matter information is never shared with analytics or advertising providers.
7. Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or applicable law. Changes to the categories or purposes of cookies will reset your stored consent and the banner will ask for your choices again.
8. Contact Us
If you have questions about this Cookie Policy or our use of cookies, please contact us:
Invictus Counsel, PLLC
PO Box 93116, Phoenix, AZ 85070
Email: privacy@invictuscounsel.com
Last Updated: October 9, 2026 | Version 1.1 | © 2026 Invictus Counsel, PLLC